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Motivation and Humor for Speakers (5 W’s & H) Part 2  //  Motivation - When, Why, How

26 Jul Posted by in Motivational Speaker | Comments

When Is Motivation Necessary?

All the time. Okay, now I’m starting to sound like a broken record. But the point is that any type of speaker can and should motivate whenever possible, without crossing the line into ridiculous. I can’t tell you where the line is between realistic and ridiculous. I think it has more to do with authenticity. When it’s real, we believe it. When it’s faked, we don’t.

What about you? When do you think your audience needs to be motivated?

Why Motivate?

I think we’ve already covered this, but think about it some more. That’s how important I think it is to your success as a speaker. Why do we motivate? What is its purpose?

How Do We Motivate?

Good question. And the answer will vary depending on your style and preference and information and audience. Here is what I’ve learned so far:

- Know your audience as best as you can. The more you know what life is like from where they sit, the more you can speak to the objections you think they will have to your message. When you know your audience (the challenges they face in their industry) you can show them that you “get it” even though you aren’t in their shoes. Use social media to find out what your audience cares about and what they value.

- Think about what they need to hear. Ask your client.

- Then TELL THEM.  No, SHOW THEM. Here’s a hint, most people need to hear that they matter to their industry, the community, and the bottom line. People need to feel appreciated and respected. People want to be heard – to have someone acknowledge the challenges they face.

- Stories  your best tool. Use personal stories where you were in similar situations as your audience. Tell stories about the times that you failed, when you were less than perfect. This is where people start tom relate to you.

- Use words of encouragement, statements like, “I know it sounds hard, but it really isn’t, if you just follow my three simple steps…”

- Thank them for the contribution they make as it affects you. I write tributes for and to my audience.

- Body language and be encouraging too.

- It’s all in your motives. If you are constantly aware of the audience and the objections they are bringing up in their minds – or the obstacles that you know are blocking their path – then your language should reflect that motive to help them get there. If you truly want to give your audience courage, then it will naturally flow out of your words and gestures.

Here’s something that helps me. I keep a list of everything I want my audience to feel – excited, encouraged, validated, understood, etc. – and then I test my speech against these words. I check my evaluations and comments for signs that they responded in the way I had hoped. When someone says they liked my speech, I ask them what they liked about it. How it made them feel.

How Do You Know If You Motivate An Audience?

  • They stay awake during your presentation
  • You have their attention and keep it
  • They keep asking you back
  • You hear comments like
    • I will never forget that presentation
    • You said exactly what I needed to hear
    • My life was changed because of what you said
    • I’ve been following your tips and they are making a difference.
  • Client and audience testimonials refer to you as motivational

So what about you? How would you define a motivational message? What is the difference in the speaker who motivated you and the one who didn’t?

Motivation and Humor for Speakers (5 W’s and an H) Intro

Motivation and Humor for Speakers (5 W’s and an H) Previous (Part 1)

Motivation and Humor for Speakers (5 W’s and an H) Next (Part 3)

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